Outbound marketing gives you the power to build great B2B brands. It’s proactive, not passive.
TRADE SHOWS AND EVENTS
77% of executive decision makers found at least one new supplier at the last exposition they attended. We know how important your industry trade shows are for building your brand, finding prospects, launching industry products and services, and bonding with your customers.
Schubert b2b’s mantra is “Own the Show!”
Picture this: you’re standing in a booth filled with excited buyers while other exhibitors fight for their attention. That’s what can happen when you create a purposeful B2B trade show strategy, and your entire event planning team is on the same page.
Your booth stands out in a crowded space. Your booth design, talking points and collateral all work flawlessly together to deliver strong, clear messaging. You showcase your latest products and services. Our B2B trade show support means you get more from your trade exhibit investments, whether the events are regional, national or international.
Get your name on attendees’ “Must see list.”
Proactively promoting your brand to trade show attendees is imperative to driving booth traffic and leads. Sounds simple, right? Surprisingly, many business-to-business marketers don’t have a pre-show marketing strategy in place. They book their space, get a booth, show up and wait for the potential buyers to come flooding in.
But with a little creativity, and a smart mix of marketing and B2B public relations before, during and after the show, you can maximize your investment. In fact, trade shows can become one of your company’s biggest ROI drivers!