Inbound marketing is becoming all the rage in B2B – as it should. Backed by pretty nifty automation software, it pulls in prospects who are in buying mode. They seek you out. They tell you what they are looking for. They signal when they’re ready to buy. That’s awesome.
Without good SEO, you’re invisible. No two ways about it. But fear not! Excellent search rankings are totally within your control. It’s the result of a well-planned SEO strategy and a thorough, ongoing process.
Choose the right keywords to stay on top
To ensure success, we turn to your user personas. We analyze their pain points, wish lists, and motivations so that we can “speak their language.” We uncover the keywords THEY use to find you. Those are the keywords that are most important for your B2B SEO success.
Getting your site in order
Search engine optimization refers to the proper coding and design of your site. This includes streamlined HTML and URL structures that are search bot friendly. Optimized title and meta descriptions. Cross links to other pages in your site. Fast-loading pages. Proper keywords placement and density in the copy. All of this helps move your site to the top of the search results.
Building paths to your site
Some methods to improve your rankings take place away from your site. We’ll help build a healthy link structure from other sites. Get you on relevant industry directories. And make sure that your social media is optimized to deliver the right traffic to the right pages.
We believe imagination is the heart and soul of tech B2B
Let’s Get Started Today
For more details on our services and pricing, call us at: (610) 269-2100