BYNDL – an exciting tech start-up in Portland, Oregon – was looking to take the vending industry by storm. Their mobile technology helps vending operators stay connected with consumers even after they walk away from the machines.
BYNDL turned to Schubert b2b to help them create a program to disrupt the messaging of competing technologies and set the stage for a successful industry launch.
BYNDL’s program included:
New messaging and positioning
Trade show launch support
Electronic and print collateral
Integrated ad program
“A Day in the Life” video promotion
Messaging & Positioning Strategy
BYNDL mobile technology tracks purchase history, learns customer preferences, and pushes special offers right to customers’ smartphones.
BYNDL’s “A Day in the Life” video show how the technology keeps vending operators connected to customers.