Avanti Markets

Seven years ago, Avanti invented micro markets – enabling businesses to build custom convenience stores right in their own facility.

But when you have a good idea, everyone wants to copy it. So Avanti was looking for a new program to maintain brand dominance and keep competitors at bay.

Avanti’s program included:

• New messaging strategy
• A plan to “own” their biggest trade show
• Bold new content
• Case studies from industry leaders
• An engaging video